Watch the experience, not the visitor
Session replay, heatmaps and frustration signals show what visitors go through. Revenue Leaks puts a price on every drop-off, and AI Visibility shows how ChatGPT, Gemini, Perplexity and Claude talk about your brand. AI session tags tell you what each visit was about.
Revenue Leaks · example
49 sessions left after starting checkout: −$2,548 this month, 41% of it in sessions with rage clicks or JS errors.
4
AI assistants tracked by AI Visibility
4
Frustration signals detected automatically
0
Credit cards needed to start
EU
Data stored in Germany, no visitor IPs kept
One platform for end-to-end experience analytics
Session replay, heatmaps, frustration signals, traffic and UTM analytics and page flow, with filters that take you from a number to the visits behind it.
Every click and scroll, clearly visible
Replay real visits with every click marked on the timeline, playback up to 12x and the visit's device, source and signals beside it. Form inputs are masked in the browser.
Rage clicks, dead clicks & quick-backs, auto-detected
Rage clicks, dead clicks, quick-backs and JavaScript errors are detected automatically. Filter for them and sort sessions by most frustrated.
Click and scroll maps for any page
Built from the visits you already recorded, per device, with the most clicked elements listed. No per-page setup.
Where visitors come from and where they go
Channels, referrers and UTM campaigns on the dashboard, and the step-by-step paths visitors take from any page.
Put a price on every drop-off
Pick the actions that prove your site works (an add to cart, a sign-up, a form sent), give each a value, and see the value you produce and the value that leaks away.
✓
Templates for e-commerce, SaaS and lead generation, with goals suggested from your own clicks and pages
✓
Lost value by funnel step, page, traffic source and device
✓
The share lost in sessions with rage clicks, dead clicks or JS errors
✓
Lost and converted sessions side by side, one click from the replay
Revenue Leaks · last 30 days
Realized
$3,396
Lost
$9,334
With friction
$2,374
Add to cart
−$1,740 · 30 sessions left
Begin checkout
−$2,548 · 49 sessions left
Purchase
See how AI assistants talk about your brand
VisitorLab asks ChatGPT, Gemini, Perplexity and Claude the questions your customers ask, with web search on, and measures whether you are mentioned, cited and ranked.
✓
Visibility score per assistant, share of voice against competitors
✓
Which of your pages get cited, and which sources win instead
✓
Prompts generated from your site, tracked weekly
✓
Crawler check: robots.txt, llms.txt, sitemap and live fetches as GPTBot, ClaudeBot and PerplexityBot
AI Visibility · visibility score
ChatGPT
62
Perplexity
71
Gemini
38
Claude
45
Opportunity: “best session replay tool” — a competitor is cited by 3 engines, you by none.
Know what every visit was about, without watching it
About 30 minutes after a visit ends, VisitorLab tags it. AI reads the most telling sessions and writes down what the visitor came for, how it ended, what got in the way, and a one-line summary.
✓
Intent, outcome and friction, e.g. “price research”, “abandoned”, “stuck at checkout”
✓
Filter the session list by any tag and open the replay that matters
✓
Free rule tags on every session: bounce, rage click, quick back, converted
✓
Correct a tag and the AI learns for your site; add up to 10 tags of your own
Sessions · AI tags
/dress/red-midi → /cart → /checkout
Added a dress to the cart, opened payment twice and left at the card form.
/colours → /colour-card
Compared three wall colours for six minutes and opened the colour card.
/pricing → /signup
Read the plan comparison, then signed up for the Growth trial.
Built for teams that move metrics
Pick how your site creates value. Revenue Leaks starts from a ready-made template for each.
E-commerce
Find where carts are abandoned, what it costs, and the replays that show why.
- Cart → checkout → purchase funnel in Revenue Leaks
- Rage clicks and JS errors on checkout pages
- Click heatmaps of product pages per device
SaaS
See where visitors stall between your pricing page, sign-up and activation.
- Pricing → sign-up → activation value in Revenue Leaks
- Page flow from the pricing page
- JS errors and dead clicks on sign-up forms
Lead generation
Value every form and demo request, and recover the ones started but never sent.
- Contact, demo and newsletter goals with their own values
- Abandoned forms by traffic source and device
- Scroll heatmaps of landing pages
Privacy & security by design
✓
Session data is stored in the EU (Nuremberg, Germany)
✓
Visitor IP addresses are not stored; country comes from the browser time zone
✓
Form inputs are masked in the browser, and any element can be hidden with one attribute
✓
Data is deleted automatically after your plan's retention period
EU
data storage in Germany
No IPs
kept with session data
Pricing
Start free, or pick a plan sized to your traffic. Need something bigger? Talk to us.
Freemium
$0/month
- 5,000 sessions / month
- 30-day data retention
- 1 project, 2 team members
- 300 AI credits / month
- No AI Visibility
- Revenue Leaks: 3 goals per project
- AI tags for 20 sessions / day per project
Starter
$149/month
- 25,000 sessions / month
- 90-day data retention
- 3 projects, 5 team members
- 3,000 AI credits / month
- AI Visibility tracking (50 prompts)
- Revenue Leaks: 10 goals per project
- AI tags for 100 sessions / day per project
Growth
$399/month
- 100,000 sessions / month
- 180-day data retention
- 10 projects, 10 team members
- 12,000 AI credits / month
- AI Visibility tracking (150 prompts)
- Revenue Leaks: 25 goals per project
- AI tags for 300 sessions / day per project
Scale
$999/month
- 500,000 sessions / month
- 365-day data retention
- 25 projects, 25 team members
- 40,000 AI credits / month
- AI Visibility tracking (250 prompts)
- Revenue Leaks: 50 goals per project
- AI tags for 1,000 sessions / day per project
Enterprise
Contact us
- Unlimited sessions / month
- 365-day data retention
- Unlimited projects, Unlimited team members
- Custom AI credit allowance
- AI Visibility tracking
- Unlimited Revenue Leaks goals
- Unlimited AI session tags