LAST UPDATED JAN 17 2020
The Guide of Website Heatmap
A website heatmap is a data visualization tool to show you which part of your website is popular or which part is not by your visitor. Website heatmaps use colors to show you the level of activity on your website. The “hotter” an area on your site according to a heatmap, the more users interact with that part of a website.
How does a heatmap work?
To make your visitors' mouse movement and click action visual the only thing you do is installing VisitorLAB tracking code into your website just before the body tag. Since VisitorLAB starts to collect data after your whole site was open totally it won't affect bad your website's opening speed. After the installation, you can create your own heatmap any time you want.
How you can create a VisitorLAB heatmap?
To detect the most popular and the most unpopular part of your website you can create a website heatmap via VisitorLAB within just a few steps.
After you get your tracking code from your dashboard, you should go for the website that you want to create a heatmap for.
Once you go to the heatmap section you will see your old ones and the option to create a new one. To generate a new heatmap click on ‘New Heatmap’
When you start to process you need to give a name and page targeting your heatmap. You should create a separate heatmap for every page you want to see the result.
The final step is waiting for a while. The status of your heatmap will be shown on the same page. Approximately 6 hours later your heatmap is ready to go.