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Privacy Policy

VisitorLab enables the visitors of its site, www.visitorlab.com, to be in control of their personal data. We also provide controls that allow VisitorLab’s users/customers to have control over the privacy of personal data that is captured by our service. This Privacy Policy provides information about how VisitorLab processes and protects this data.

VisitorLab considers data protection and privacy to be of paramount importance. We never sell personal data and we carry out all processing operations in strict compliance with the EU General Data Protection Regulation (“GDPR”)

If you are a visitor of a site which is running services provided by VisitorLab (“VisitorLab Enabled Site”), the ‘End Users’ section of this Privacy Policy applies to you.

For the purpose of this Privacy Policy, personal data means any information relating to an identified or identifiable natural person; an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person (the “Personal Data”).

Responsibility for Processing Personal Data
VisitorLab bears responsibility for lawfully processing your data as carried out on our site.

What kind of Personal Data is processed and for what purpose?
Usage Data When you visit our site we store the name of your internet service provider, the website from which you visited us from, the parts of our site you visit, the date and duration of your visit, and information from the device (device type, operating system, screen resolution, language, country you are located in, and web browser type) you used during your visit We process this usage data to facilitate your access to our services (e.g. to adjust our services to the device you are using), and to recognize and stop any misuse. We also process usage data in an anonymized form for statistical purposes and to improve our site.

Cookies VisitorLab uses cookies to process information including standard internet log information and details of the visitor’s behavioral patterns upon visiting our site. This is done to provide you with a better experience, and to facilitate the use of certain functions. Cookies are small data files transferred onto computers or devices by sites for record-keeping purposes and to enhance functionality on our site. VisitorLab stores this information in a pseudonymized user profile. VisitorLab does not process this information to identify individual users or to match it with further data on an individual user.

Cookies are stored on your individual device and you have full control over their use. You may deactivate or restrict the transmission of cookies by changing the settings of your web browser. Cookies that are already stored may be deleted at any time. Should you visit VisitorLab’s site with cookies deactivated, you may possibly not be able to use all of the functions on our site to the full extent.

Contact with us via email On our site you have the opportunity to contact us to ask us questions, for example via the contact form, we ask you for your contact information (e.g. name, email address etc.). We use this data solely in connection with answering the queries we receive.

If you receive emails from us, we may use certain analytics tools, to capture data such as when you open our email or click on any links or banners our email contains. This data helps us to gauge the effectiveness of our communications and marketing campaigns.

VisitorLab Account When you sign up for and open an account with VisitorLab, or sign up for content or offers, we may ask you to provide us with information such as your name, email address and details about your organization. As otherwise detailed in this Privacy Policy, we will solely process this information to provide you with the service you signed up for.

You may deactivate your VisitorLab account and/or unsubscribe from receiving content or offers from us at any time. Following termination of your account, we may retain your personal data (in part or in whole) in order to meet any regulatory and reporting requirements for the timeframes stipulated by law and in order to be able to address customer service issues. Any other personal data we would have been processing on your behalf would be deleted permanently within 30 calendar days.

Access and Disclosure to Third Parties
We use a select number of trusted external service providers for certain technical data analysis, processing and/or storage offerings. These service providers are carefully selected and meet high data protection and security standards. We only share information with them that is required for the services offered and we contractually bind them to keep any information we share with them as confidential and to process Personal Data only according to our instructions.

We will only pass your data on to third parties without your express consent if we are obliged to do so by statutory law or an instruction by a public authority.

We want to Communicate with You
We may occasionally send you notification emails about updates to our product, legal documents, offer customer support or marketing emails. Except for cases where we are required to do so by law (e.g. notifying you of a data breach), you shall have the opportunity to unsubscribe from receiving these messages free of charge.

Your Data, Your Rights
You have a right to be informed of Personal Data processed by VisitorLab, a right to rectification/correction, erasure and restriction of processing. You also have the right to receive from VisitorLab a structured, common and machine-readable format of Personal Data you provided to us.

We can only identify you via your email address and we can only adhere to your request and provide information if we have Personal Data about you through you having made contact with us directly and/or you using our site and/or service. We cannot provide, rectify or delete any data that we store on behalf of our users or customers.

To exercise any of the rights mentioned in this Privacy Policy and/or in the event of questions or comments relating to the use of Personal Data you may contact VisitorLab’s support team: info@visitorlab.com.

Where you have provided consent, you may withdraw it at any time, without affecting the lawfulness of the processing that was carried out prior to withdrawing it. Whenever you withdraw consent, you acknowledge and accept that this may have a negative influence on the quality of the VisitorLab Site and/or Services. You further agree that VisitorLab shall not be held liable with respect to any loss and/or damage to your Personal Data if you choose to withdraw consent.

Where Personal Data is processed for the above purposes on the basis of VisitorLab’s legitimate interests, under the GDPR, you may object to such processing at any time. To do so please contact : info@visitorlab.com.

In addition, you have the right to lodge a complaint with the data protection authority in your jurisdiction.

Duration of Processing
We will store your usage data until such time when you withdraw your consent for us to do so. All other data as specified above will be retained for as long as is necessary for the purpose(s) for which we originally collected it. We may also retain information as required by law.

Revisions to this Privacy Policy
We may revise this Privacy Policy from time to time. The most current version of this Privacy Policy will govern our practices for collecting, processing, and disclosing personal data. We will provide notice of any modifications by posting a written notice on our site.

If you have an account with us, we will notify you of any material modifications by sending you an email to the email address associated with your account unless you have unsubscribed from all email communications. Your use of the site and/or Services following the effective date of any modifications to the Privacy Policy will constitute your acceptance of the Privacy Policy, as modified. All changes to this Privacy Policy automatically take effect on the sooner of the day you use the site and/or services, or 30 calendar days after they are initially posted on our site. Your use of the site and/or services following the effective date of any modifications to this Privacy Policy will constitute your acceptance of the Privacy Policy, as modified.

End Users
If you are a visitor of a VisitorLab Enabled Site, this section applies to you. This section should always be read in conjunction with the specific Privacy Policy of the VisitorLab Enabled Site which will contain further details regarding the processing of your personal data by the VisitorLab Enabled Site.

You can get more information about VisitorLab by visiting the ‘about VisitorLab’ section of our site. VisitorLab assists its users/customers in providing their end users with a better experience and service as well as assist them in diagnosing technical problems and analyzing user trends. Most importantly, through VisitorLab’s services, the functionality of the VisitorLab Enabled Site can be improved, making them more user-friendly, more valuable, and simpler to use for the end users.